Recently I did an interview with Phillip Taylor (PT). He took his passion and turned it into a thriving online business. PT never considered himself as a sales person, but as he grew his hobby into a business, he recognized that sales was an important factor that his organization needed. Many entrepreneurs find themselves in the same situation where they don’t know how to sell, but have to sell. Here are some the major take away from my conversation:
What are some of the major challenges you faced as an entrepreneur?
Why do entrepreneur have a tough time selling?
Many entrepreneurs don’t want to bother people or bug them with something that they DON’T need. But if you can develop away to offer people valuable information, they will love you and come back over and over again.
How do you find people for your products or services?
Write small amount of content articles that your audience would be interested in and Google will send people to you. THINK of what your prospects/clients need and provide information related to that.
Ex: If you sell computers, maybe you can provide content such as, “What is better, Mac or PC and why” etc.
Resources that Phillip Recommended:
PTmoney.com (Information on personal finance)
Connect with PT on Twitter:
Come and listen to the episode to learn more!
Donald is the host of the popular sales podcast,"The Sales Evangelist". He is the founder of The Sales Evangelist Consulting Firm where he helps small companies develop killer sales process to scale their business and increase growth.Donald is also an award-winning speaker, sales trainer, and coach. He's a big fan of traveling, South Florida staycations and high-quality family time. Donald has a belief that “anyone” can sell if they have the desire and receives the proper training.