The Sales Evangelist

Pre-Sales Call; Sales Meeting; Upfront contract; Set Expectations First Katie is a proud TSE evangelist! Listen in as she shares with us a great message for today’s episode on Sales From the Street. Check out how Katie overcame a big challenge in sales by applying some important bits and pieces that she has learned from The Sales Evangelist podcast.


Here are the highlights of my conversation with Katie:

Katie’s biggest challenge of closing and how she overcame it as a seller:

  1. If it’s not the right fit, then they can walk away.

Katie took pieces from what she learned from previous TSE episodes. Katie used the lines: “I’m on your side. You tell me, I tell you. If I found out that this is not going to work, can I walk and do we have that agreement?”

  1. Making a follow up

She followed up and the client moved the meeting to some days later. So Katie went in and asked: “Is there anything that I can do for you so you can evaluate it and we can work it out by tomorrow?”

The result…

There was brutal honesty throughout the whole transaction and Katie got the sale!
Connect with Katie on LinkedIn and on Twitter @khbiznetwork or send her an email at

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