In today’s episode, I’m bringing in Chris Byrne who is the co-founder of SensorPro, an enterprise messaging and feedback platform (more like MailChimp but for businesses). They have great customers on board such as global brands like Ben & Jerry’s, Kraft, and WD-40, as well as small businesses. Chris especially mentioned working with a company that sold 3,000 liters of olive oil after their first couple of campaigns. Wow!
Right from the executive’s mouth, Chris talks about the power of creative strategies to get to decision-makers and the importance of educating your customers and building relationships.
Here are the highlights of my conversation with Chris:
What makes a great sales approach:
Strategies for sales professionals to get to CEO’s:
What you could do as a sales professional:
The importance of creativity:
How to reach out to new business owners:
Tactics Chris is teaching his people:
Current projects Chris is working on
SensorPro is offering a new set of tools of free mobile-responsive templates you can use right away!
Upcoming partnerships with software vendor Epicor and a content management company
Mention TSE and get some free sending credits 🙂
Chris’ Major Takeaway:
Do you think everyone else thinks like you do?
The other guys put their pants on one leg at a time too. Realize that the other person you’re dealing with is a human being.
Donald is the host of the popular sales podcast,"The Sales Evangelist". He is the founder of The Sales Evangelist Consulting Firm where he helps small companies develop killer sales process to scale their business and increase growth.Donald is also an award-winning speaker, sales trainer, and coach. He's a big fan of traveling, South Florida staycations and high-quality family time. Donald has a belief that “anyone” can sell if they have the desire and receives the proper training.