Are you like Alice in Wonderland who really didn’t know where to go? Well, that doesn’t really work in sales. It’s important to be able to have a vision of where you want to go.
WHERE DO YOU WANT TO GO?
If a company doesn’t have a vision, the sales people will be moving towards different directions and nothing is going to get accomplished properly.
Here’s a personal experience of mine during my early years in sales: I worked for a smaller company where executives didn’t have a clue of where they wanted to go and they didn’t know who their ideal customers were.
The result? The company got dissolved.
Unfortunately, a vision of wanting to make money doesn’t really pan out in the long run. A great strategy should be in place. The right people should be in place.
In contrast, I also got the chance to work in an organization with leadership from the top. The executive level had a clear-cut understanding; down to the managers and the team. There was a lot of room for creativity in line with the company’s vision.
The result? The company soared.
Here are 3-Key Steps to Help You Create Your Vision:
- Sit down to find out your ideal customer.
- Figure out where the company wants to go.
What does your company desire? Where do you want to go? How do you want to do it?
- Figure out your personal goal.
What’s your “why?” Why are you doing what you’re doing?
Clear your mind of doubt and keep that big VISION!