In Keywords, LinkedIn, Prospecting

Donald Kelly, The Sales Evangelist, Sales ToolsThe odds are not in your favor. There are 100,000 ideal prospects in the U.S., but there are also 100 competitors. You aren’t sure when your prospects will be ready to buy. You aren’t even sure if they already have a solution to the problem you’d like to help them solve.

But what if you had a tool that would let you know when a particular prospect is ready to buy what you’re selling? Today on The Sales Evangelist, we’re talking about my two newest sales outreaching tools that will help you connect with prospects.

LeadGibbon

If you’re doing outbound sales and you want more information about your prospects, LeadGibbon can help you get the information you need.

Even if you have the paid version of LinkedIn, and you’re using it together with Sales Navigator, you aren’t guaranteed you’ll be able to get the information you need about your prospects.

LeadGibbon is a Google Chrome plug-in for your LinkedIn. With it, you’ll be able to pull individual information from a LinkedIn profile and gain more information about your prospect.

Say you’re looking at Donald Kelly’s profile. LeadGibbon pulls the company name, phone number, and email address for the profile you’re viewing.

You can save the information to a plug-in, and the plug-in can extract the information and add it to a Google Drive folder.

You do a search through Sales Navigator and you want to get a phone number. LeadGibbon can pull up the phone number for the organization or individual.

Although it isn’t 100% perfect, it does save tons of time, and it helps with marketing efforts because I have a list of my Dream 100.

I can add them to my CRM via CSV file. It helps me find publicly-available information about my prospects.

LeadSift

Imagine being able to narrow your contact efforts to prospects who had already “raised their hands.” Whether they visited a profile on LinkedIn, or visited your competitor’s website, they have indicated an interest in what you’re selling.

The LeadSift team will help you figure out the best keywords and the best strategies to find the ideal customers in your industry.

It will likely take a couple of tries in order to find the right combination, but once you find it, you’ll have leads pouring in.

Then, you can share LeadSift with your marketing team. You can craft a campaign that includes having your them reach out to your prospects on week 2 or 3.

“Sales Outreaching Tools” resources

The book Stop Selling & Start Leading: How to Make Extraordinary Sales Happen keeps salespeople from having to shoot in the dark. It prevents them from guessing how to build value, because buyers are telling us to stop selling and start leading.

There’s a reason I continue suggesting the book, Stop Selling & Start Leading from our sponsors at Wiley. It’s a fantastic blueprint of all the things buyers say they expect from sellers and want from sellers.

I’m so convinced of its message that I’m offering a free excerpt of the book so you can check it out.

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