Today’s snippet from one of our sessions over at the TSE Hustler’s League is about the principles behind emailing fundamentals.
Reasons for sending emails:
Strategies for grabbing your prospect’s interest:
1. Subject line – It has to be compelling.
2. Opening line – This should tie into your subject line. Try to share an unconsidered need here.
4. Closing – This should be an invitation to do something for the next step.
5. Email Signature
You’re not selling anything since you’re only trying to make your prospect aware.
1. Never say you’re “just following up.”
Of course, they already know you’re following up. Do something different. Do something different. Check out UberEATS and you can have food delivered to your client and pay for it from afar.
2. Share their content on Twitter or other social media platforms.
People feel good when you try to share their content.
3. Don’t send crappy emails.
Make your subject line catchy as well as all areas of your email.
4. Offer something else to catch their attention.
5. In every stage of your sales process, create a piece of content.
You can use this as a followup. But when you do this, make sure you’ve tied this into your past conversation.
6. Your goal here to just start the conversation again.
1. Offer an invitation.
Figure out something you can invite your prospects to do. For ex. get your prospects to talk about themselves and invite them to write for your blog.
2. Engage them in your conversation.
For ex. tell them if you can give a referral to them.
3. Don’t be scared to network.
Spend at least an hour a day on LinkedIn just to network. Then send an email to reconnect. Instead of doing it one platform, you get on a second platform like email, voicemail, etc. If you saw on LinkedIn it’s their birthday, send them something from UberEATS or send them a snail mail.
4. Reply about something they produced.
Check out the TSE Hustler’s League.
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Donald is the host of the popular sales podcast,"The Sales Evangelist". He is the founder of The Sales Evangelist Consulting Firm where he helps small companies develop killer sales process to scale their business and increase growth. Donald is also an award-winning speaker, sales trainer, and coach. He's a big fan of traveling, South Florida staycations and high-quality family time. Donald has a belief that “anyone” can sell if they have the desire and receives the proper training.