Persistence is key.
Today’s guest is Dr. Clarence Lee, Jr. He is the author of Persist: How to Beat the Things that Make Us Quit. Clarence is a physician and entrepreneur. He has been practicing medicine for seven years now and has this great passion for transformation among individuals, helping them get what they want in life. Clarence is also a speaker and he does online courses and events on personal development.
Talk about persistence. Clarence actually applied to medical schools over 500 times.
He applied to every medical school for five years. So he got hundreds of rejections over a five-year period of time. He never gave up that he eventually became a flight surgeon.
Entering the entrepreneurial world was just as challenging for him. But he didn’t give up either.
Here are the highlights of my conversation with Clarence:
About the book Persist:
The book is broken down into the top ten excuses of why people quit and how you can beat them.
Some lessons from the book:
Objectify the outcome from you. You’re not the failure. They’re not rejecting you. Adjust your approach continuously to improve and increase your odds of getting what you want. It’s not you, it’s your strategy.
Most people have the mental capacity, but most people give up too early.
People are scared. You might be good at sales but you’re getting paid to just show up. And you’re scared that if you move over to commission basis, you’re not going to earn as much.
Overcome this by keeping the vision in front of you. Identify that specific fear and write out the worst thing that can happen. Then you’ll see it’s comical that what you fear is actually going to happen.
Stick to your checklist. If there’s a process you have in place that has been proven to be successful, when disaster happens and you stray away from it, stick to that checklist.
Sometimes we get too comfortable with our job and our life. Sometimes this can hold us back. Try to ask yourself if comfort is trying to hold you back.
If you think the lack of resources is the reason you can’t solve the problem of the customer, try to figure out how you can add value with what you have right now. Take your knowledge and communicate that to your prospects to build value. Now you have something that you can monetize.
Try something else if your strategy isn’t working. You can test that in the market place and see it if you’re able to sell this or that.
How to Keep Trying Again:
It can get tiring when you have a lot of failures in a row. Revisit past success to remind you of all the other things where you succeeded in your life. This is the way to build your confidence.
When you lack motivation, how much preparation are you putting in to succeed? There has to be some prep time. The more you prepare to succeed, the more confidence you will have come game time or sales call. If you’ve had a series of no, go back to your preparation.
Clarence’s Major Takeaway:
Visit www.ClarenceLeeJr.com/persist and find out the bonuses you get from reading his book.
Maximum Influence by Kurt Mortensen
Grit by Angela Duckworth
The 10X Rule by Grant Cardone
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Donald is the host of the popular sales podcast,"The Sales Evangelist". He is the founder of The Sales Evangelist Consulting Firm where he helps small companies develop killer sales process to scale their business and increase growth.Donald is also an award-winning speaker, sales trainer, and coach. He's a big fan of traveling, South Florida staycations and high-quality family time. Donald has a belief that “anyone” can sell if they have the desire and receives the proper training.