• Home
  • /
  • Blog
  • /
  • TSE 645: TSE Hustler’s League-“What Makes You Different”

Don't miss our weekly sales tips!

Sign up below to get weekly tips from Donald on how to build a healthy sales pipeline and convert 2x as many deals!

The Sales Evangelist

Donald Kelly, TSE Hustler's League, The Sales Evangelist Are you just going to be like just everybody else trying to fight based on price? Today’s snippet is from one of our past sessions over at the TSE Hustler’s League where I talked about the unique differentiating factor you can bring to the table. So you can stand out from what others are doing.

The TSE Hustler’s League is designed to help sellers who don’t have a training process, whether you’re working for a small organization or for a large organization and they’re still not willing to invest. Our new semester is coming up in September so check it out!

Understand how others are selling.

What is something everybody is doing in your industry? Take the five competitors in your industry and further break it down into your top three. You will probably notice that they do the same exact thing.

Creative ways to get intel about your competitors:

  1. Join their email list.

Use a different email address. The goal is to understand what they push the most.

  1. Attend their webinars.

Most industries have seminars and go out there like a secret shopper trying to see what things do they push in their webinar.

  1. Enter their buying process to learn.

Just investigate and see what’s the unique selling proposition do they push. What do they do at the beginning of their sales process?

  1. Read their case studies.

Understand how customers talk about them, what they value, and what they push most.

  1. Follow them on social media.

You can also go on their news page through Yelp or Glassdoor to help you understand what their employees are saying about the organization.

5 Top Things that Can Make You Uncommon to Your Clients:

  1. Send a thank you card or something in the mail.
  2. Tailor your selling and demonstrate what you preach in the sales process.
  3. Go above and beyond your call of duty.
  4. Create experiences for them that can make you different.

Episode Resources:



The Science of Selling by David Hoffeld

Join the  TSE Hustler’s League.

Get a free audiobook download and a 30-day free trial at audibletrial.com/tse with over 180,000 titles to choose from for your iPhone, Android, Kindle or mp3 player.

What do you like about our podcast? Kindly leave us some rating and/or review on iTunes. This would mean so much to me.


About the Author The Sales Evangelist

Donald is the host of the popular sales podcast,"The Sales Evangelist". He is the founder of The Sales Evangelist Consulting Firm where he helps small companies develop killer sales process to scale their business and increase growth.

Donald is also an award-winning speaker, sales trainer, and coach. He's a big fan of traveling, South Florida staycations and high-quality family time. Donald has a belief that “anyone” can sell if they have the desire and receives the proper training.

Leave a Reply

Your email address will not be published. Required fields are marked

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

LinkedIn Prospecting Made Easy!

5 Simple Ways to Landing Appointments on LinkedIn, Even If You Don’t Know Where To Start!

LinkedIn Prospecting on Laptop

TheSalesEvangelist.com needs the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at anytime. See our privacy policy for terms and conditions and to learn how we protect your data.