The concept of sales enablement is pretty much becoming a buzzword in the sales world today, but what is it exactly?
Mr. Enablement here is going to give us great new insights into that. TK is the founder and CEO of ToutApp, a sales success platform where they offer a one stop shop for customers to prospect more, close more deals, and manage smarter – all this plugged into Gmail, Outlook, Salesforce, and more as one streamlined sales process.
Today, we talk more about sales enablement, how it can help any sales organization enable their sales team and achieve greater success, and how it has taken the sales training process into a whole new level.
Here are the highlights of my conversation with TK:
What is Sales Enablement?
Drivers that create sales enablement:
The right candidate for sales enablement:
Good sales enablement vs. bad sales enablement:
The best sales enablement people treat their sales people as their customers trying to constantly figure out how to make their lives easier.
The role of customers in the sales enablement process:
What the ToutApp can do for you:
TK’s Major Takeaway:
Do you have a piece of paper or document that clearly codifies your sales process? (Where you know the stages you go through and how you move from one stage to the next) That’s the first step of sales enablement. Then pick tools to scale that for the rest of your team.
Check out their website www.toutapp.com or email TK directly at firstname.lastname@example.org. Whether you’re part of a SMB or a large enterprise, I highly recommend you check out their software and see how they can help you and change the way you do things around more effectively, more productively.
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Donald is the host of the popular sales podcast,"The Sales Evangelist". He is the founder of The Sales Evangelist Consulting Firm where he helps small companies develop killer sales process to scale their business and increase growth.Donald is also an award-winning speaker, sales trainer, and coach. He's a big fan of traveling, South Florida staycations and high-quality family time. Donald has a belief that “anyone” can sell if they have the desire and receives the proper training.