It’s been 25 years since Joel Boggess sat behind his very first microphone doing traditional radio in the mid 90’s and television, until he eventually ended up in the podcasting world, where he has become the podcast expert that he is today. His show, the ReLaunch Show has turned into a flame thrower with over a million downloads and getting recognized in publications like Inc Magazine and Huffington Post. In a nutshell, they help podcast and content creators share their voice so they can build their business.
Today’s episode offers tons of great value to the table as we talk about a unique, better, and more strategic approach to getting your customers to say yes by “going for the no.” Listen in to find out what this is all about.
Here are the highlights of my conversation with Joel:
Focusing on the idea of going for the no:
People buy outcomes, not features.
Joel’s Major Takeaways:
Get in touch with Joel through their website ReLaunch Show to check out their shows and free resources.
Get a free audiobook download and a 30-day free trial at audibletrial.com/tse with over 180,000 titles to choose from for your iPhone, Android, Kindle or mp3 player.
Donald is the host of the popular sales podcast,"The Sales Evangelist". He is the founder of The Sales Evangelist Consulting Firm where he helps small companies develop killer sales process to scale their business and increase growth.Donald is also an award-winning speaker, sales trainer, and coach. He's a big fan of traveling, South Florida staycations and high-quality family time. Donald has a belief that “anyone” can sell if they have the desire and receives the proper training.