What is Sales Enablement?
It means utilizing technology, means, or processes to enable your salespeople to sell better.
One thing that will help you enable your sales is the use of Email Templates and you can actually utilize Gmail for canned email, a tool-click process where it enables you to send out emails more efficiently.
So how does it work?
- Open Gmail.
- Click on the Gear icon in the upper right hand corner.
- Choose settings and click on Labs tab.
- Find “canned responses” and click the radio button to enable it.
- Scroll down and click save.
Now you may compose an email. If you want to use a canned email, just click on the bottom right hand corner of your email.
One thing I’ve learned from Kevin Kruse during our last conversation back in TSE 266 is the importance of batching the time spent in sending emails. Instead of spending a lot of time composing emails, simply create canned emails to help you shorten the amount of time you’re sending emails in half or even more.
Episode Resources:
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Check out Kevin Kruse’s book, 15 Secrets Successful People Know About Time Management
Check out the interview with Kevin Kruse on TSE 266
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