The Sales Evangelist

Breaking Up, Losing Deals, Prospecting, New Business Hard fact: Your clients or vendors are not going to be with you your entire life. Either you may have to leave them or they leave you at some point. We gain clients, we lose them. Now, how do you handle this in a professional manner without getting upset or angry?

The good news is, this may in fact open up a whole new window of opportunity for you to explore your options and solidify relationships. So don’t let the breakup process beat you down.

Here are a few ways to help ease the breakup process with your clients:

  1. Treat them like they were great friends from day one.
  1. For business owners, help them as much as you did when you first brought them on.

Do what you can to make sure that your customer can easily have a great experience when they exist without you as they did when they were with you.

  1. For salespeople, show them your appreciation.

Make sure to be there for them in this process. Provide as much information as you can. Thank your client by sending them a thank you card or a marketing material from your company. Show them you appreciate them for the business.

Think about yourself in that same situation and do as much as you can to make them have a transition from you to another. I guarantee you will see results and benefits in the future.

  1. Build strong relationships.

Don’t burn the bridge, so to speak. The deal may end, but not the relationship. In fact, this could even open up more doors of opportunity since they can refer you to others. Think about the industry, the network, and the community. Sometimes,their decision to leave may come from the higher up and not from them.

Tip: Post a review on their website or tweet about the great experience you’ve had with their business.

Today’s Major Takeaway:

Recognize the power of being a human being and just think about caring for them and helping them. When you can be that type of person, you’re building an unmatched reputation for yourself which leads to great results in the end.

Episode Resources:

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The Sales Evangelist, Donald Kelly, Donald C. Kelly

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