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The Sales Evangelist

It doesn’t matter if you’re leading a team of one or one hundred, becoming a better sales leader can always lead to positive change within your organization. And on today’s episode of The Sales Evangelist, Donald is joined by Tim Kintz to discuss four areas to promote strengths and identify weaknesses as a sales leader: lead, manage, train, and coach.



  • Managers are often the least trained employees. And especially for those internally promoted, they might not know how to navigate that change with respect to their fellow employees.
  • As a sales leader, you need to help your employees develop long-term goals. Once those goals are in place, you can work together to set specific and actionable milestones to reach them.



  • You lead people; you manage things. Are you organized as a sales leader? Do you schedule out your day to accomplish what you need?
  • Not only do you need to manage your time and activities, but you need to manage the statistics and tendencies of your people.
  • Consider managing the detail-focused aspect of leading; it’s a numbers-driven component that can ensure you and your people reach your goals.



  • Success is all about having a straightforward, repeatable process. Do your employees know what they need to do to be successful 100% of the time?
  • This process doesn’t mean they’ll achieve perfection every time, but they’ll at least know what steps can get them to that goal.
  • Training isn’t just telling, it’s selling. Show them how the training you want them to do positively affects their performance.
  • Tim encourages his employees to take ownership of their training. If they have a hand in developing the decision or route of action, they’ll be more likely to stick with it.
  • Mental ownership comes before physical or financial ownership.



  • Just because you know something doesn’t mean you can do it; practice and repetition are the mothers of learning.
  • Amateurs practice until they get it right, but pros practice until they can’t get it wrong.
  • Coaching isn’t just about providing knowledge to your people; it’s about taking time to practice with your people to help them get better.


Tim’s final takeaway? You have to earn the right to be a leader. Think of your people as emotional banks. Make consistent deposits through recognition and approval so you can make withdrawals without overdrawing that account.


Check out Tim’s book Fearless on Amazon or kintzgroup.com. If you want to get ahold of Tim, connect with him on LinkedIn.

This episode is brought to you in part by Skipio.

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This course is brought to you in part by the TSE Sales Certified Training Program, a course designed to help new and struggling sellers to master the fundamentals of sales and close more deals. Help elevate your sales game and sign up now to get the first two modules free! You can visit www.donaldk4.sg-host.com/closemoredeals or call (561) 570-5077 for more information. We value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: donaldk4.sg-host.com/survey.


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Audio provided by Free SFX and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.

About the Author The Sales Evangelist

Donald is the host of the popular sales podcast,"The Sales Evangelist". He is the founder of The Sales Evangelist Consulting Firm where he helps small companies develop killer sales process to scale their business and increase growth.

Donald is also an award-winning speaker, sales trainer, and coach. He's a big fan of traveling, South Florida staycations and high-quality family time. Donald has a belief that “anyone” can sell if they have the desire and receives the proper training.

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