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Email, Prospecting, The Sales Evangelist

TSE 788: How to Ask For Something in an Email

ask, email, prospectIf you’re going to invest time writing emails to potential clients, it’s important to know how to ask for something in an email. Better yet, it’s important to write emails that get responses and even clients. 

In today’s episode, we discuss the steps you can take to ensure that your emails are working for you. In our interview with magician-turned-trainer Tim David, we discuss the importance of human connection. We also specify how to ask for something in an email.

Before you send another email:

  • Discover the three-word closing that will increase your response rate (as well as the words that don’t work).
  • Identify why effective research really is an important part of communication.
  • Learn the biggest mistake sales professionals make in email communications.
  • Uncover why humor generally doesn’t work in emails.
  • Understand the role alliteration can play in your emails that connect with prospects.

Prospects can smell copy/paste communications, so the most important thing you can do is to prioritize personal connection.


Begin the work of connecting with your prospects in the subject line, and don’t stop until you reach the close. Seek a balance between curiosity and clarity: be clear about what you’re offering, but give them a reason to keep reading.

Use what you’re learning about how to ask for something in an email. 

Be conversational and personal. Write an email that connects with prospects and lets them know that you know who they are.

Different things motivate different people at different times to open emails. As a result, focus on what motivates people to open an email instead of focusing simply on techniques.

Ultimately, communication is always about relationships.

Episode Resources:

Check out The TSE Hustler’s League

Tim David’s free report featuring 61 science-based influence strategies

True Influence by Tim David

Tim David on LinkedIn



TSE 168: Sales From The Street-“Just Ask!”

Ask for the sale, The Sales Evangelist, Donald Kelly, Sales Podcast On this episode of “Sales From the Street”, I have the opportunity of interviewing a friend of mine, Heather Ruthven, who shared her experience as an entrepreneur. Heather shared how she was not selling a product or service, but she was selling herself and how difficult that was for her. She was able to connect with a mentor who offered some ideas that she was able to implement and she saw great results! The main thing I took from our discussion was the fact that you just have to ask.

So many sellers let business opportunities go by in the form of new prospects, referrals or business partnership because we are afraid of asking for the business. But what is the worst that can happen when we ask? All you can get is a no! But if you do ask, the opportunities are endless. Come and listen to Heather as she shares her sales from the street example.

Feel free to connect with Heather:

Have you “asked” to join out private Facebook Group?

The Sales Evangelizers, Donald Kelly, Sales Facebook Group