January 2015 - The Sales Evangelist
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Rory Vaden, Ultra Performer, Procrastinate

TSE 109: Become An Ultra Performing Seller By Procrastinating on Purpose

Rory Vaden, Ultra Performer, Procrastinate

Folks… get ready to be BLOWN AWAY! I’ve got to warn you ahead that this episode has got loads (and I mean LOADS) of information that you can take away from and apply, not only to your own business or job or career, but in all other areas of your life. I personally have tried out some of the strategies mentioned here. They absolutely work! (Not to mention that this has made my life much more productive and easier.) And so, I want to share this with you.

Today’s guest is Rory Vaden, co-founder of Southwestern Consulting and is the author of New York Times bestseller Take the Stairs. Rory shares with us a load full of crisp, golden nuggets including some insights into “taking the stairs,” overcoming procrastination, and multiplying your time, which are all essential elements that have been incorporated into his new book Procrastinate on Purpose: 5 Permissions to Multiply Your Time.

Here are the highlights of my conversation with Rory:

Rory’s coolest sales experience as the customer: The Nordstrom Experience

What inspired him to write his book Procrastinate on Purpose:

  • Time management as the number one thing their clients struggle with
  • Over 900 active coaching clients at Southwestern Consulting

Learning from a 2-year old that led to 2 unique parts of the book:

  • EMOTION: Time management today is emotional.
  • SIGNIFICANCE: Making decisions based on significance – How long does something matter?

How to multiply your time: The Significance Calculation

“Give yourself the emotional permission to spend time on things today that create more time tomorrow.”

3 Types of Procrastination:

  1. Classic Procrastination – consciously delaying what we know we should be doing
  2. Creative Avoidance – unconsciously filling the day with menial work or trivial work because of distraction; evident in many salespeople
  3. Priority Dilution – interruption (either consciously or unconsciously); affecting the chronic over-achievers

The essence of Procrastinate on Purpose: Giving yourself permission to say no to the urgent things that are insignificant so you can say yes to the things that are significant

Ultra-performers or Multipliers vs average individuals

The Focus Funnel

A visual depiction of the thought process multipliers use to evaluate what really is significant and what isn’t

The Parts of the Funnel

  • Top, wide part: Eliminate
  • Middle:  Automate – the permission to invest
  • Bottom: Delegate – the permission of imperfect

How it works:

  • Can it be eliminated? If not, can it be automated? If not, can it be delegated?
    1. If a task cannot be eliminated, automated, or delegated then it falls out to the bottom of the Focus Funnel.
    2. At that point, you know there has a task that must be done and it must be done by you, which leads to one remaining question:
  • Must this task be done now or can it wait until later?
  1. If the task must be done now: Concentrate (the permission to protect: focus and disallow interruptions)
  2. If the task can wait until later: Procrastinate on Purpose (POP-ing: POP (Procrastinate on Purpose) the activity back to the top of the funnel entering into a holding pattern as it cycles back through the funnel until one of the four things will eventually happen – eliminated, automated, delegated, or concentrate)

The Significance Calculation

When it comes to delegating, what drives most of us is emotion.

Eliminating the limiting belief of “No one’s going to be able to do this well as I can.”

Deconstructing and breaking it apart

The Short Cost to Living in a Shortcut Society

A “take-the-escalator mentality” is dangerously pervading into other areas of our life and we start to embrace the idea that things should be convenient.

“Enjoying it isn’t a requirement of doing it.”

Dodging the things we need to do in avoidance of making sacrifices or experiencing the pain upfront

The Pain Paradox

Easy, short-term choices lead to difficult, long-term consequences. Meanwhile, difficult, short-term choices lead to easy, long-term consequences.

“You always pay a price. You either pay the price now, today. Or you will pay it later with interest. Procrastination and indulgence are really nothing more than creditors that charge you interest.”

“Procrastination is the most expensive, invisible cost in business today… and can be the natural by-product of living in a shortcut society where we live in a world of escalators.”

“The shortest, most direct path to the easiest life is based on doing the hardest parts of things as soon as possible.”

Find out more about Rory’s amazing books:

Current projects Rory is working on:

    • Procrastinate on Purpose
  • Another book in the works!

Check out Rory’s free one-hour webinar to get a visual of the Focus Funnel and he’ll walk you through it over at www.procastinateonpurpose.com

Rory’s Major Takeaway:

When you make the “significance calculation” and you start thinking a longer term the way that multipliers do, you really can multiply your time. The way that you do that is by giving yourself the emotional permission to spend time on things today that give you more time tomorrow.

“No matter who you are, how long you’ve been doing what you’re doing, success is never owned. Success is only rented… and the rent is due everyday.”

 Check our Rory’s books:

Visit Procrastinate on Purpose for a Free video webinar to learn:

5 Ways To Multiply Your Time Discover How the Greatest Leaders in the World Think Differently about Time

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Networking, Strategic Alliance, Business Meeting

TSE 108: 6 Things You Must Do To Gain Maximum Results From Networking Events

Networking, Strategic Alliance, Business Meeting Find the right event to go to

  • It has to be close to your niche and mutually beneficial for you to go.
  • Spend your time wisely.
  • Look at trade organizations where your ideal customers are.

Limit the amount of events you go to

  • Less is more.
  • Focus on the best ones.
  • 2-3 would be ideal.

Be a giver

  • It’s not always about you. Don’t be a taker.
  • Understand and know everyone in the group that you can possibly bring value to.
  • The more you give, you get 10 times the amount in return.

Look good

  • Look good. Smell good.
  • Make sure you have good breath. Bring some mints.

Have a goal

  • What do you want to gain from the event?
  • Give referrals: Find 3 people you want to connect.
  • Build strategic alliances: Find 3 complementary businesses.
  • Limit the number of business cards you’re giving out.

Make sure you have a message

  • Ask people first. Learn about them. Build relationships.
  • Have a message that you can share with them that will grab them.
  • Describe who your ideal customers are.
  • Describe what specific things you can do to help them.

Bonus:  Go! Just go!

  • Stop making excuses not to go.
  • Find someone you can go to these networking events with.

TSE Episode Sponsor 

This week’s episode is sponsored by Her Power Hustle. Check ’em out! They are launching their podcast pretty soon. They focus on resources for entrepreneurial women who crave success. Guys, you could go there too of course. Feel free to like their page. 


Sound effects and intro music by: http://www.freesfx.co.uk 



Ralph Quintero, Sales Motivation, Top Performers

TSE 107: 6 Things Every Seller Must Do To Stay Highly Motivated

Ralph Quintero, Sales Motivation, Top Performers Brace yourself guys! This episode comes with an explosive, wealth of really good, motivating and happy information.

Being his second time on the show, Ralph Quintero talks about the power of storytelling to achieve success in sales, the key aspects or fundamentals of being a good salesperson, turning so-called failures into positive things, surrounding yourself with superstars and so much more.

Ralph was my guest on Episode 2 which was one of the most downloaded episodes of The Sales Evangelist podcast. And I am so happy and thrilled to bring back Ralph Quintero who is the genius behind Happy Someone.

Here are the highlights of my conversation with Ralph:

Ralph’s second best sales experience being the customer: Being sold $1400 set of Cutco knives by a guy who reminded him of me.

Fundamentals of being a good salesperson:

  1. Tell great stories.

Why stories are so important to a seller as you’re explaining the point or value:

  • Stories connect with people emotionally.
  • People don’t really care about what you’re selling or about you. All they care about is how you can help them. If you can do that by connecting with them emotionally through a story, then you’ve got them!

Having “storyteller” as your title on your business card instead of “sales person” on your business card.

The Cutco guy who sold knives to Ralph told him an amazing story:

  • How Cutco had changed his life.
  • How Cutco has helped him go through school.
  • The impact of purchasing those Cutco knives on him.

Ralph had different motivational quotes printed on the back of his business cards and it became an automatic networking machine. (Check out www.moocards.com) Moo on Facebook

Moo Cards

My funny story behind my Instagram handle @Folgers09: I was in college and one year, I came back home after a semester and worked for a company called CompTec where I sold technical classes. I was making pretty good money plus commission. When I went back to school, I bought a new car, had a new computer and all that stuff. My friend, Jon told me I was like in that rap song by Nelly where he says “I’m like Folgers” (the coffee) “I’m young, black, and rich.” So my friend Jon and everybody in college knew me as Folgers.

  1. Stay motivated
  2. Get inspired
  • Knowing your “why” and how it frames things into perspective.
  • Money as motivation vs. your “why”.
  • Start with affirmations every single day to get yourself in the right frame of mind.
  • Read/listen to a motivational book or audio.

Ralph developed and affirmations app, Affirmations for Entrepreneurs

  • With 200 of Ralph’s favorite affirmations.
  • You have the option to set your favorites and set a reminder and you get push notification every morning.
  • Practice them consistently.

My personal favorites:

  • Doors of opportunity and abundance open to me NOW!
  • New opportunities come easy to me.

The concept of 212 degrees – the precise temperature at which water boils

  • One tiny little degree makes all of the difference in the world.
  • You may be one degree away from making things happen.
  1. Set huge goals

Also give yourself a reward for achieving your goal (whatever you’re motivated by)

Shoot beyond where you want to go because:

  1. You might surprise yourself.
  2. Even if you don’t make it, you get pretty close to where you want to go when you set yourself up. It’s not a failure, but another stepping stone to get to where you want to get to.

How to take a situation that doesn’t work and turn it into a positive:

  • Learning lessons from your failures – What worked? What didn’t work? Do more of what works. Do none of what didn’t work (going forward).
  • Don’t be down on yourself for a long time.
  • Own up to it. It didn’t work. Put the failure aside. Move on to the next thing.
  • Failure and the way you feel about your failure has a lot to do with your ego.
  • Look beyond yourself and your ego.
  1. Surround yourself with other superstars

Get rid of the “Negative Nancy’s” by literally running in the other direction as fast as you possibly can.

Surround yourself with other motivated and inspired people. Listen to people putting out positive content.

Ralph started out his Happy Someone Facebook Community.

Life is too short to be around negative people and negative people are going to bring you down.

You have the power to make the decision to not be around negative people. Remove yourself from a negative conversation.

Good salespeople never really have a horrible situation, company or boss. They realize that everything that happens to them is an opportunity to learn and do something better.

  1. Have fun and celebrate everyday

Celebrate the little things or the little wins every step along the way.

Happy Today! Celebrate just because.

Focusing on positive stuff = better output on personal life.

If you find yourself thinking that you said something negative, stop yourself and rephrase that into something positive. Keep rephrasing it until you get the negative thought off your head.

Build a snowball effect of positivity!

Current projects Ralph is working on:

App Your Biz, A flexible, online platform that allows businesses to take their marketing to a whole new level by allowing them to build their own mobile apps.

  • Option to choose 1 of 8 templates or a blank template.
  • All widget-based: Drag and drop widgets to build your app (Loyalty widget, Social Wall widget, etc).
  • Smart push notification feature – allows you to message anybody who has your app right on the home screen of their device (tips, specials, promos, upcoming events, etc).

Not having a mobile app for your business could actually put you out of business. Here’s why:

  • 79% of people are within reach of their mobile phones for 22 hours a day @RalphQuintero.
  • 80% of consumers will make a purchase via their mobile phones this year alone.
  • 70% of consumers research purchases via mobile.

App Your Biz makes it easy and accessible for business owners to have their own app and be able to partake in this mobile movement that is taking over commerce.

Connect with Ralph on Twitter @RalphQuintero and Facebook.

Find out more about Ralph and the awesome things he’s doing to spread happiness around the world over at www.happysomeone.com.

Affirmation for Entrepreneurs

App Your Biz

Ralph’s Major Takeaway:

Take massive action. Do big things. Stay motivated. And know what your why is. What is your why? Why do you do what you do?

Intro music by: http://www.freesfx.co.uk

How to be successful in sales, The Sales Evangelist, Meetup

TSE 106: Find Unbelievable Success In Sales By Creating Your Own Rain!

How to be successful in sales, The Sales Evangelist, MeetupHere are some of the major take-away from this episode:

  • Create your own rain by organizing local events 
    • Find a local restaurant that does not have a lot of foot traffic on a weekday evening.
    • Connect with the manager about doing a local meet up where you will bring in a set amount of guests.
    • Find out what kind of content your ideal customers would like and invite someone to come in and speak about it.
    • Market the event to your network through your email list, Facebook, LinkedIn, Twitter or through tools like meetup.com.
    • Offer the event regularly (weekly, monthly, quarterly).
  • Create your own rain through online events
    • Use Google hangouts as away to offer the same thing online to a wider amount of people.
    • You can also user Freeconferencecall.com or Bigmarker.com. Each has a free version, but you can take advantage of the paid portion for access to more features.
  • Podcast
    • Interview guests your ideal audience would appreciate and share information that they need.

Online event creations:

Remember, do BIG THINGS!

Rain sound effects and intro music by: http://www.freesfx.co.uk

Toastmaster; International Sales, Mohammed Murad

TSE 105: Expanding Your Sales Into The International Market

Toastmaster; International Sales, Mohammed MuradLooking into expanding and growing your company and entering into international markets? Well, it is not that easy. A few important factors have to be considered such as culture, keeping your brand identity and the challenges associated with marketing beyond borders.

My guest for today is giving us invaluable information about these. A police officer (of 20 years) turned entrepreneur, Mohammed Murad is passionate about leadership development. He is also a trainer, a coach, and a consultant.

Mohammed is also the current President of Toastmasters International and is well versed with communicating across a wide based of cultures. He’s very well a people’s person and builds relationships easily.

Mohammed owns a couple of companies where he also serves as the Managing Director of them. He has a fashion label company, a management and training consulting firm, and an event management company that specializes in very high-end wedding events. He also runs a couple of his father’s companies – some restaurants, an industrial workshop, laundry for hotels, etc.

I brought him on the show because he has a vast amount of knowledge with international markets and working within different countries. Mohammed will share with us his expert advice on entering into international markets and achieving success with it.

Here are the highlights of my conversation with Mohammed:

Mohammed’s coolest sales experience being the customer

Been in Toastmaster for 18 years

His advice to those who want to sell to the international market:

  • Sales is all about numbers
  • Making sales with very successful after-sale service
  • Increasing the market shares
  • Having a range of products catering to a variety of tastes

Challenges a company might face when going to a larger market:

  • Inaccurate interpretation of customer needs
  • Need to streamline the production cost and process

The value of in-house production:

  • Control of the product’s quality
  • Faster increase in production

Understanding cultures when entering a market:

  • Maintaining the brand identity

Hiring sales representatives in new markets:

  • Need to understand and feel the brand
  • Meeting customers without doing sales
  • Selling in a sense that they’re sensitive to their brand identity
  • Learning about the current customer base
  • Speaking the language of the new customer base that fits the brand identity

If you’re looking into going to the Dubai (UAE) market:

  • Understand the culture identity before starting any business
  • Superimpose the cultural identity of the country/city on your brand identity and corporate identity
  • See the overlapping factors that need to be modified
  • Visit Dubai for a couple of times and talk to people and feel the atmosphere

Mohammed’s tactics in growing business and expanding the market:

  • Going completely social
  • Doing marketing in a fun and nontraditional way
  • Encouraging his salespeople to be socially savvy and represent the company
  • Salespeople making sure they’re not harming the product
  • Representing the product in a personal way rather than “corporate”

The importance of partnerships

Win-win strategies in having great partnerships:

  • Look for companies within the same industry
  • Meet the person responsible for the company
  • Go for a company similar to your company size (including production-wise, capacity-wise, employee number-wise)

Current projects Mohammed is working on:

  • Expansion plan for his chain of laundry business
  • Working on a Royal Wedding in March

Connect with Mohammed on www.mohammedmurad.com and on Twitter @mohammedmurad and Instagram @thoughtprovokers.

Find out more about his business projects:

Wedding events – TanseeQ

Fashion – Zareena

Mohammed’s Major Takeaway:


Sales Opportunities, CRM, Sales Prospecting

TSE 104: Secret Nuggets In Lost Opportunities

Sales Opportunities, CRM, Sales Prospecting No, sometimes you are going to get this from a customer. Even worse sometimes the deal you have been working on for months will be awarded to another company. To most sellers this is devastating news. No one wants to get rejected, much less lose a deal. But in these situations, there is a golden question that most sellers often forget to ask the customer. “Why did I not get the business”. 

During this episode I share why everyone that is selling needs to ask this question when they are not awarded the deal. I also cover how to properly ask the question, how to use the information received to better your business and how new sellers can take advantage of this information to prospect.

Here are some of the major takeaways:

Asking the question

It’s important to ask this question properly with a good attitude. Even though you just lost a potentially great deal, you have to realize that its over and you need to move on. Keep a respectful attitude. I’m not saying you have to throw a congratulatory party, but it’s important to stay professional. Many times new sellers will want to get off the phone as soon as possible or if it’s an in person meeting, they want to leave the business ASAP to avoid an awkward situation. But while you are with the customer, it is important to ask them why you did not get the business.

Understanding that it may be awkward for the customer as well, the best way I have found to naturalize the situation is to remind the buyer of  the rules we set before we started about making sure we are a fit (learn more here “set the rules before we play the game”). Sometimes we are not a fit and that is okay. After I set the stage with that, and let them know that I am okay, I ask “now that it’s over, is it okay if I ask what were the deciding factors why “X company” was selected over us”? Typically at this point since it is over and they don’t need to have a guard up, the buyer will tell you everything you need to know. This information will now become gold for your business.

Using the information

Now that you received a wealth of information, it becomes crucial for you to log it in your CRM (Customer Relationship Management Software). For instance, in the Salesforce software in the opportunity profile, there is a section for sellers to indicate why an opportunity was lost. It becomes vital for you and your business to document well all the reasons. Why? If you are a business owner or someone who makes decision about the business, this will help you understand if there are things your business need to change.

For instant, if the reason why you were not selected was because your product is lacking a key feature, it becomes important for you to know this so you can fix it. More than likely if this buyer saw that reason as an important enough of a reason to select another vendor others may feel the same way. Now, I am not saying to run off and change everything based on the one lost opportunity, but if there’s a trend among the reasons why you are losing deals, it may be important to consider a change.


The final area where lost opportunities may become a gold mine is prospecting. If you are new to sales, new to an industry or company, look into the lost opportunities section of their CRM and learn the reason why your company are losing business to your competitors. Is it something that the sales person did or did not do? Is there a feature or solution that you should stay clear of? Or is there something that can potentially become an issue early in your business development process with a buyer? These notes in the lost opportunity sections can also provide you with a better understanding of who of your ideal customers is and what they want.


Overall, there are many reasons why people my elect not to buy from you and it is critical for you to know those reasons. Don’t look at it as a rejection and that all hope is lost, but learn to ask why you were not selected. Take it as a learning opportunity to enhance your business, product or services. Use it as a means to better prospecting and develop your sales skills. This information is GOLD!

I know this simple principle will help you grow. All and all, I want you to be successful and  I want you to go out and DO BIG THINGS!


Marley Majcher, The Party Goddess, The Sales Evangelist

TSE 103: Selling In The New Luxury Market

 Marley Majcher, The Party Goddess, The Sales EvangelistYou’d probably think catering to the luxury market is all glitz and glamor. But the more you’re getting paid, the more is expected of you to bring great value to the table. In today’s episode, Marley Majcher, the events planner to the biggest stars and celebrities, shares with us some tips in dealing with the luxury market and some nuggets about charging what you’re worth.

Marley’s umbrella company is marleymajcher.com. She owns a celebrity-based catering and event planning company in LA called The Party Goddess!.

Going to Georgetown for education she couldn’t manage her own company, she decided to write a book to solve her own problems around chasing revenue instead of profit. Writing her book, But Are You Making Any Money? has put her into a space of business consulting and helping entrepreneurs charge what they’re worth.

Wearing two hats, she runs her business by day and helps other businesses solve their problems by night.

[Tweet “@ThePartyGoddess Thank you so much for your great advice on the #TheSalesEvnagelistPodcast W/ @Donaldckelly @TSESales”]

Here are the highlights of my conversation with Marley:

Marley’s coolest experience being the customer was with Ruby Receptionists. Check their website here and see why people and Marley love them so much.

Let Ruby Receptionist know they are loved. Click the tweet link below.

Charging what you’re worth:

Selling to luxury market:

  • Providing great value for your business.
  • Luxury in the old days vs. luxury today.

Luxury today is giving your customer:

  • What they want.
  • When they want it.
  • How they want it.

Shifting how we think about the luxury market

Not judging a book by its cover

Taking yourself out of the equation

Tips in selling to a luxury market:

  • Be very tolerant.
  • Be perennially cheerful.
  • Be adaptable.
  • Be fast.

Knowing your numbers:

  • Cost of goods sold
  • Consider the time you spent to service that particular client

How to know if luxury market is for you:

  • Meditate. Pay attention to yourself.
  • How do you feel when you work with this audience?
  • Consider your chemistry with your audience.

The hardest lessons for small business owners to learn are:

Lesson 1: Saying no to other clients:

  • You have more time to service those really good clients
  • You cannot be all things to all people

Lesson 2: Charging your worth:

  • How much is the service worth.
  • Selling the convenience, ease, and peace of mind

Lesson 3: Hyper-focused customer service mentality:

  • A lot of times we are not our target audience
  • Put your brain in the mind of the client
  • Everybody has something they value.

Lesson 4: Firing a customer:

    • Be non-emotional.
    • Slow down your speech.
    • Be prepared. Stick to your guns.
  • “This is not a match.”
  • Provide them with solutions.

Connect with Marley on Twitter and Instagram @thepartygoddess

Marley’s Major Takeaways:

Know your numbers.

The way to charge what you’re worth, whether with a luxury client or selling, when your numbers, not only how much it costs to provide your product or service, and even if the service is just you, and you think you don’t have cost. YOU DO!

Know how much time really it takes to service that particular client.

What client is more of a match?

Take Marley’s Productivity Quiz at www.theprofitgoddess.com/tse

Check out Marley’s book:

The Sales Evangelist Podcast, Donald Kelly, Sales Podcast

TSE 102: Why Selling Into LARGE Accounts Is Better Than Small Accounts.

The Sales Evangelist Podcast, Donald Kelly, Sales PodcastIn this episode I share my personal thoughts on why I feel selling into LARGE accounts is better than smaller ones. I’ve had the privilege of working with both and the overwhelming conclusion came to me that large accounts were so much more worth it. Why? Because of the fact that large accounts and small accounts tend to take the same amount of time to close, large accounts tend to have a bigger budget, they also offer easier way to up sell and the commission far exceeds that of the smaller accounts.

But you are probably asking yourself, why are more people not taking advantage of large account selling? Well, the answer is simple. It’s because of the fear of failure or thinking it is harder to get into larger than the smaller accounts. Another reason that ties closely to fear, is not knowing how. But since I am the lab test, I have experiment with both and the results were astounding. Here are my thoughts why and how you need to get started on larger accounts.

1. Requires The Same Amount of Time 

When I worked with large and small accounts, they took the same amount of time because I had to do the same work in both accounts. I had to identifying the challenges, meet with key decision makers, discuss budget, offer a demo, go through contract/negotiation and wait though the legal process (aka contract hell). When it was all said and done, both took about the same amount of time. I was so convinced that the smaller guys would take up less time to close and thus I could do more of those, but it was simply FALSE. Thinking they will close quicker than the big guys, is a deceptive concept that we tell ourselves as sellers.

2. Larger Budget to Spend

Larger accounts also tend to have a more decent size budget than smaller accounts and thus pricing never becomes an obstacle, especially when you clearly identify a solid solution to a challenge they are facing. When working with small accounts, their budgets are tighter and thus they are more willing to live with pain than to fix it. Larger accounts will also offer you the ability to do more up selling as you properly manage the account during the sales cycle and post sale.

3. Better Commission for You

Since the large accounts have a significantly bigger budget, (in my case the deal was 6 times greater than the smaller account), the commission will be much more favorable with the larger accounts. Understanding that they will take the same amount of time to close and the same amount of work, why would you do anything else? It’s a no brainer decision.

But how do you get into these lager accounts? The same way you get into any ideal company (small or larger). Start off in one department and grow from there. For instant, can you assist the HR department in phase one of your deal and then work your way into other departments for phase two and three. This will allow you to learn the account, key individuals and understand processes and challenges facing their business. Your champion will then be a able to introduce you to decision makers in other departments and thus have a warm introduction instead of cold calling.


Take it from me, large accounts offer the best bang for the buck. However, as I discuss in the episode, if your business model has been successful working with small accounts, keep working your plan. If you are just scared of starting, stop it and start hunting bigger accounts.

I would like to hear your thoughts. What’s your experience working with larger v.s. small accounts? Feel free to weigh in on the conversation in our private Facebook Group, “The Sales Evangelizers”.

Remember, DO BIG THINGS!



Online MLM Leader, Ray Higdon, Homebase Business

TSE 101: Conquer Your Fear, Stop Procrastinating, Make More Sales!

Online MLM Leader, Ray Higdon, Homebase BusinessHave you already created a vision in your life and business? In this episode, our special guest Ray Higdon talks about the power of creating that vision to advance you to your success.

Years ago, Ray Higdon decided to go the entrepreneur way. He got sick of working for someone else and spending more time with pictures of his kids than the real thing. So he transitioned from working to creating his own business, experiencing market crash and being left with none, and finally standing up, overcoming his fear and being able to recover and create a flourishing, multimillion dollar online home-based business – all because he was able to overcome his fear, stop procrastinating and started to create a vision of who he wanted to become.

In this episode, you will learn not only about the value of having a vision but also about how to overcome fear and procrastination as well as tapping into critical elements to success.

Here are the highlights of my conversation with Ray:

Ray’s entrepreneurial path:

  • Leaving his high salary job and getting into a real estate business
  • Market crashed and he wasn’t equipped to adapt and ended up losing every dime
  • Getting into home based business and turning it into a multimillion dollar generator

Overcoming fear and procrastination: The linchpin to a new life

His morning routine:

  • Reading his affirmations
  • Doing the hot-cold routine: Getting into a hot tub and plunging into cold water.
  • Using incantations everyday: Earn the towel!

Creating incantations as a psychological trigger:  Swing the bat!

Tips for overcoming fear:

  • Having a daily routine.
  • Being consistent.

How do you become consistent?

  • Creating a vision of who you want to become.
  • Holding on to the vision of that entity.
  • How this is different from your WHY

Creating a vision of who you want to become:

  • What does that look like?
  • What do people say about you?
  • How are you seen in your profession, employment, and among your sales people?
  • How do people view you?
  • How do you view yourself?
  • Who do you want to become?

How to develop your own vision:

  • Ray Higdon’s Vision
  • Simon Sinek’s great TED Talk, Start With Why: Ray thinks he falsely calls it WHY
  • Steve Jobs as a visionary
  • If you had a magic wand, who would you be?

2 critical elements to success that people should tap into:

  • Growth
  • Contribution

An example of Ray’s who has implemented what he’s talking about:

  • Quitting a job and getting to a point he’s making over $10,000 per day
  • Traveled and sent Ray a picture: a note from his wife about how much she loves him

Moral of the story: From wherever you are, with whatever circumstances you have, with whatever battles you’re fighting, you can create a perfect life. You can have it all! You got to believe that you can have it all. You got to do the work to go get it all. And create a vision of who you want to become and you can make it happen.

Current projects Ray is working on:

Connect with Ray on www.rayhigdon.com and get fresh, new content every week. Or listen to his Home Business Profits podcast.

Check out Ray’s Workshop on Overcoming Fear and Procrastination. 

Ray’s Major Takeaways:

“Hell exists in your mind. What you need to understand is you don’t feel pain on the field. You feel pain in your mind… before you pick up that phone, you feel the rejection and it sucks…. people on the field don’t have time to feel that pain. So you can struck that pain in your head.”

“The ability to say woe is me shows the abundance of inactivity… if you’re able to feel the pain, then you’re simply not active enough.”

“Get into action and you’ll replace all that non-producing time in your head with things that will get you results.”